MADISON – From beer to boats, from Harleys to Havarti, it’s anybody’s guess who could win the latest “Coolest Thing Made in Wisconsin” contest.
The fifth annual competition hosted by Wisconsin Manufacturers & Commerce and Johnson Financial Group aims to highlight the state’s manufacturing industry. The industry employs one in six Wisconsinites, WMC’s Nick Novak said in this week’s “WisBusiness: The Podcast”
After receiving 150 product nominations, the first round of public voting will narrow it down to 16 that will enter a tournament style bracket. Head-to-head competitions until mid-October will determine the winner.
“There’s so many different products that we make whether it be small engines or metal fabrication or cheese processing or a brewery that makes beer here in Wisconsin, there are so many things in that list already,” Novak said.
Listen to the podcast below or at wisbusiness.com: